Monday, September 30, 2013

Report: Opera Attendance Drops, Digital Engagement Rises

Opera companies saw a 15 percent drop in attendance from 2010 to 2011, from roughly 2.7 million patrons to 2.3 million nationwide. That continues what has been an annual decline since 2007, a year when 3.6 million people went to the opera (back in 2000, 3.9 million attended a production). Americans for the Arts says the data does not account for opera companies' educational and community events, nor does it include attendance at HD movie theater screenings by the Metropolitan Opera and other companies. (The Met currently simulcasts to 1700 theaters in 54 countries; whether those screenings cannibalize live audiences remains a point of debate.)  Read More